Marketing Coordinator

Brief DescriptionWho we are Founded over a decade ago, Lean Transition Solutions Ltd (LTS) has its headquarters in the United Kingdom. LTS being an ISO 9001:2015 certified company, advocates Industry 4.0 - the future realm of manufacturing. LTS delivers Lean Industry 4.0 software solutions and Leadership 4.0 solutions for various world-class organisations across the globe, including Fortune 500 companies, and has our global locations in India, Germany, Poland, the United States, UAE, Jordan, and Mexico. Our dedicated team ensures that the client’s requirements are met and that our bespoke software solutions address the industrial and manufacturing challenges. We deliver many breakthrough lean software solutions for various industries, from the service sector to manufacturing, to solve complex problems. Location: Periyar Building, Technopark, Trivandrum About the Role  We are looking for a proactive and detail-oriented Marketing Coordinator to support our global marketing and lead-generation activities. The ideal candidate will have strong experience with HubSpot CRM (including automation and AI features) and the ability to coordinate effectively between the UK and India teams.  This role is responsible for managing day-to-day marketing operations, coordinating content and campaigns, using automation to increase efficiency, and tracking performance through CRM and analytics tools.  Key Responsibilities:  1. Marketing Coordination 

Support the execution of marketing plans and campaigns in collaboration with the global marketing team  Manage and update marketing collaterals (case studies, one-pagers, capability decks, product sheets)  Coordinate social media posts, email campaigns, and digital content with internal teams  Maintain and update marketing data, lead sources, and reports in HubSpot CRM  Liaise with content writers, designers, and video creators to meet campaign deadlines  Assist in tracking campaign results, lead engagement, and marketing analytics 

2. Marketing Plan Ownership & Team Coordination 

Maintain and coordinate the marketing activity plan (daily, weekly, and monthly tasks)  Assign and track deliverables across SEO, content creation, digital design, and social media teams  Support campaign planning, execution, and follow-up to ensure consistent messaging and output  Monitor content calendars, posting schedules, and marketing priorities across regions  Provide weekly updates on progress, blockers, and completed deliverables 

3. Market & Competitor Analysis 

Conduct light market research to identify trends, audience shifts, and competitor positioning  Support benchmarking activities to improve messaging, branding, or campaign direction  Feed insights into campaign strategy, product positioning, and content relevance  Track changes in digital engagement, industry events, or sector-specific opportunities 

4. Performance Tracking & CRM Reporting 

Measure and report marketing KPIs such as:  Lead generation (Marketing Leads vs Sales Qualified Leads)  Campaign engagement (clicks, impressions, downloads, form fills)  Traffic sources (email, LinkedIn, website, referrals)  Track conversions and attribution using HubSpot CRM  Share weekly or monthly dashboards with Sales and Leadership  Optimise campaigns based on data insights and performance metrics 

5. AI & Automation 

Use HubSpot workflows, sequences, and AI tools to automate campaign tasks  Leverage tools like ChatGPT, Canva AI, Grammarly, Jasper, etc. for content support  Improve efficiency in reporting, document creation, and CRM updates  Support email automation, segmentation, and follow-up sequences  Preferred SkillsRequired: 

Proficiency with HubSpot CRM (marketing tools, automation, workflows)  Experience with digital content coordination and campaign execution  Strong organisational and communication skills  Ability to manage multiple stakeholders and deliverables  Canva, Google Workspace, MS Office (Excel, PowerPoint, Docs)  Good Command in English ( both verbal and written)  2–4 years in marketing coordination, campaign support, or CRM-based marketing 

Bonus / Preferred: 

Knowledge of CMS, marketing automation tools, or social publishing tools  Experience with AI content tools (ChatGPT, Jasper, Canva AI, Grammarly)  Prior experience supporting UK/Europe teams  Bachelor's degree in marketing, Business, Communications, or equivalent 

Interested candidates may forward their detailed resume to careers@ltslean.com with the subject line “Marketing Coordinator” and include the following information in the email content:

Current CTC: Expected CTC: Notice Period: Current Location: Total Relevant Experience: Willingness to work at office: