Digital Marketing Executive (SEO Specialist)

Brief DescriptionWe are looking for a Digital Marketing Executive with strong expertise in SEO to join our team. The ideal candidate will be responsible for developing and implementing SEO strategies, optimizing website performance, and ensuring our brand achieves higher visibility across search engines. This role also provides exposure to broader digital marketing initiatives, including PPC, social media, and content marketing. Key Responsibilities

Develop, implement, and manage SEO strategies to improve organic search rankings and website traffic. Conduct keyword research, competitor analysis, and on-page/off-page optimization. Optimize website content, blogs, and landing pages for both search engines and user experience. Monitor, analyze, and prepare reports on SEO performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc. Manage and execute link-building strategies and outreach campaigns. Collaborate with content, design, and development teams to ensure SEO best practices are implemented. Stay updated with the latest SEO, search engine, and digital marketing trends. Support other digital marketing initiatives including social media, PPC, and email campaigns when required.

 Preferred SkillsRequirements

Bachelor’s degree in Marketing, Business, Communications, or a related field. 1+ year of proven experience in SEO and digital marketing. Strong knowledge of on-page and off-page SEO techniques. Hands-on experience with SEO tools (Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.). Basic knowledge of HTML, CSS, and CMS platforms (WordPress preferred). Excellent analytical, communication, and reporting skills. Ability to work independently and in a collaborative team environment.

Preferred Skills (Good to Have)

Experience managing PPC campaigns (Google Ads, Meta Ads). Knowledge of social media marketing and content strategy. Familiarity with technical SEO and conducting website audits.

How to Apply Interested candidates can send their updated resume to career@techstas.com with Subject line: Application – Digital Marketing Executive (SEO Specialist)(Applications without the correct subject line may be delayed or rejected.)