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Product Manager - B2B

YOUGotaGift Pvt Ltd

Kochi

in 22 days

Product Manager - B2B Position Overview:

As a B2B Product Manager, you will be responsible for driving the development and success of our products. You will play a crucial role in defining the product strategy, managing the product life cycle, and collaborating with cross-functional teams to deliver solutions that meet the needs of our B2B customers. This role requires a combination of strategic thinking, market analysis, and hands-on execution to ensure the success of our B2B product offerings.

Key Responsibilities:

Product Strategy

Develop and refine the B2B product strategy in alignment with overall business goals. Conduct market research to identify industry trends, customer needs, and competitive landscape. Define the target market and customer segments for B2B products in the gift card industry.

Product Development

Collaborate with cross-functional teams, including engineering, design, and marketing, to bring new B2B products to market. Prioritize features, functionalities and customization options for gift card offerings based on customer requirements and market demand. Engage with customers, internal stakeholders, and the tech team to document specific requirements. Create a Product Requirements Document (PRD) outlining features, customization options, and compliance standards. Implement features outlined in the PRD. Work closely with development teams to ensure timely and successful product releases.

Product Lifecycle Management

Conceptualization : Define the vision and purpose of the gift card product. Own the entire product lifecycle, from concept to end-of-life, ensuring the product meets market needs and achieves business objectives. Monitor key performance indicators (KPIs) and gather customer feedback to iterate on product improvements. Evaluate the product's maturity and market saturation

Customer & Cross-Functional Collaboration:

Build and maintain strong relationships with key B2B customers, understanding their needs and incorporating feedback into product development. Demonstrate a commitment to continuous improvement based on customer collaboration. Work closely with sales, marketing, customer support, and other departments to ensure a cohesive and effective product strategy. Communicate product updates and changes internally and externally.

Must Have:

Bachelor's degree in business, marketing, engineering, or related field; MBA is a plus. Proven 3-5 years of experience as a Product Manager in a technology company, preferably on Gift Card/ Payments domain. Strong understanding of B2B markets, customer needs, and industry trends. Ability to prioritize and manage multiple projects simultaneously. Experience with agile development methodologies is a plus. Excellent documentation skills and expertise in writing PRDs. Knowledge of JIRA and Confluence. Attentive and considerate team player. Effective communication and collaboration skills.

Nice to have:

Experience working with digital gift card platforms or fintech solutions. Knowledge of emerging trends in digital payments and loyalty programs. Familiarity with data analytics and customer insights tools. Understanding of RESTful APIs, JSON, and web service technologies.

                                    If this opportunity aligns with your career goals, kindly share your updated resume with us at techcareers@yougotagift.com