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Digital Lead Generation Manager

Vortexen Dynamics

Kochi

in 9 months

Role Overview: We are seeking an experienced Digital Lead Generation Manager to spearhead our digital marketing initiatives, focusing on lead generation within the B2B service sector. The ideal candidate will possess a deep understanding of the latest AI tools, demonstrate strong leadership abilities, and have a proven track record in creating, analyzing, and optimizing marketing strategies.

Key Responsibilities:

Lead Generation: Develop and implement effective digital lead generation strategies to attract and convert high-quality B2B leads.

Team Management: Oversee and mentor the digital marketing team, fostering a collaborative and high-performance work environment.

AI Integration: Utilize advanced AI tools to enhance marketing campaigns, improve targeting, and optimize lead generation processes.

Strategic Planning: Create, analyze, and optimize comprehensive digital marketing strategies aligned with business objectives.

Performance Analysis: Monitor and evaluate the effectiveness of marketing campaigns, providing actionable insights and recommendations for continuous improvement.

Decision Making: Exercise independent decision-making to drive marketing initiatives and achieve target-oriented results.

Qualifications:

Experience: Minimum of 5 years in digital marketing with a focus on lead generation within the B2B service sector.

Technical Proficiency: Extensive knowledge of the latest AI tools and their application in digital marketing.

Leadership Skills: Demonstrated ability to lead and manage a digital marketing team effectively.

Strategic Acumen: Proven experience in creating, analyzing, and optimizing marketing strategies.

Target Orientation: Strong focus on achieving measurable results and meeting targets.

Decision-Making Ability: Capable of making informed decisions independently to drive marketing success.